In gamification this week, we have interesting stories on game mechanics influencing everything; uttering the “G word” at Casual Connect; a new gamified application to help with college applications; and the importance of onboarding in today’s rapidly changing digital envrionment. Also check out today’s Google Doodle in honor of Alexander Calder. I don’t think every [...]
Archive for the ‘Media’ Category
Weekly Recap: gamification around the web
July 22nd, 2011 
admin 
New Journal for the Science of Games for Health
July 19th, 2011 Jeff Lopez Announced last week, Games for Health: Research, Development, and Clinical Applications (G4H) is a new peer-reviewed journal investigating research into the field of games for health. Games for health as a field has largely been focused around industry events such as the Games for Health Conference–which recently celebrated its seventh year–and the serious games community. [...]
Posted in Cool Companies, Gamification, Media 
Tags: debra lieberman, Games for Health, Gamification, gamification for health, Jeff Lopez, Keas, NextJump, Zamzee 
2 Comments »
The Globe as Platform: Buckminster Fuller’s ‘World Game’
June 30th, 2011 Eric Bruenner Gamification is a tricky subject to quantify. As a conceptual region within the modern mind-map its just about brand new, yet games and play have probably been around since the dawn of man. Even a simple question at the heart of gamification–how long have people been using play mechanics to make things fun?–is more difficult [...]
J.K. Rowling Reveals Secrets with Pottermore
June 28th, 2011 Danyell Thillet Muggles take notice – JK Rowling has found another way to extend the Harry Potter franchise with an new interactive, gamified site: Pottermore. The mysterious new website promises to be “an online experience where you can explore the stories like never before”. The landing page is so far very sparse, with only an introductory video from [...]
Posted in Gamification, Media Tags: exclusivity, Harry Potter, interactive, J.K. Rowling No Comments »Weekly Recap: gamification around the web
June 11th, 2011 admin This week’s recap covers some great media content. Saatchi & Saatchi S produced a good introductory video on gamification and the power of games, Mashable looks at implementing SCVNGR for marketing, TNS Global asks the question, “Gamification: Future or Fail?”, and Kaila Colbin of Minimonos argues for “fail”. Also, Gabe Zichermann’s talk from TEDxKids at [...]
Loyalty for the Little Guys
June 10th, 2011 admin Loyalty campaigns have traditionally been the domain of big business (frequent flier plans, credit card points, etc). Except for the dominant model of buy-ten-get-one-free, campaigns are typically expensive and complex with entire agencies and businesses devoted to their design and operation. In today’s article from Econsultancy, our own Gabe Zichermann looks into “Gamification and small [...]
Posted in Gamification, Media Tags: bigdoor, bunchball, Econsultancy, facebook, foursquare, gabe Zichermann, local business, location based, loyalty, mytown, small business, yelp 2 Comments »
Two Years of Learning for Ten Cents A Day
May 24th, 2011 Ananth Pai Ananth Pai is an elementary school teacher who has two decades of experience in using technology to improve business operations. He has worked in India, Singapore and the United States and is now in his fourth year as a teacher at Matoska International in White Bear Lake, Minnesota. “Mr. Pai, I have a petition and all the [...]
Posted in Gamification, Media Tags: Ananth Pai, education, Gamification, iCivics, Sandra Day O’Connor, Team Drill Head 1 Comment »
Seeking Status on Top Chef
March 18th, 2011 Danyell Thillet In part one of episode 13 of this season of Top Chef All Stars, a little snippet stood out amongst the drama. Contestant and previous season 4 winner, Antonia Lofaso commented that the show’s prize money doesn’t matter, only winning the competition. Splicd.com This goes to show what we at Gamification Co have been saying [...]
Gamification, Fun and Metrics on Econsultancy
March 16th, 2011 admin Today Econsultancy realized a Q&A with Laurie Petersen and Gabe Zichermann about gamification, fun and metrics. In the piece, Gabe discusses which metrics really matter, how to make gamification sustainable, unusual examples of gamification and the future of Zynga and engagement as a whole. You can read the entire Q&A here.
Posted in Media Tags: Econsultancy, engagement, fun, gabe Zichermann, Gamification, Laurie Petersen, metrics, Zynga No Comments »
Gamifying Blog Comment Killers at Business Insider
There is a long and painful relationship between gamification and blog comments. Ever since my Google Tech Talk, I’ve been using blog commenters as an example of Killer behavior in social app settings. Check out the video below to see what I’m talking about – skip ahead to 23:16 if it doesn’t do it for [...]