Big Plays in Enterprise Gamification – September 2013
In the world of enterprise gamification, here are the big plays of funding, partnerships, and events for September 2013, featuring Badgeville, Gigya, LevelEleven, and the EGF.
Gigya
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Gigya’s Social Gamification Boosts Content Discovery by 68%
Gigya has recently released a new infographic that shares some statistics about their gamification implementations in 2012. According to their internal study, Gigya was able to raise website commenting by 13%, social sharing by 22%, and content discovery via activity feeds by 68%. Overall, Gigya has claimed their implementations in 2012 have resulted in a general 29% increase in site actions.
Gigya’s new NEXUS Partner Ecosystem Connects Social to Marketing Applications
Gigya has announced the launch of their new NEXUS Partner Ecosystem, which will allow their social infrastructure to connect to a large host of marketing services and applications. All the data connected through Gigya’s social infrastructure and gamification services can now be made available on a permission-based system used to fuel automated marketing campaigns. The NEXUS Partner Ecosystem…
Verizon Wireless’ New Gamification Features Touts 30% More Log-ins
Verizon Wireless has joined the gamification ranks! Their new venture, Verizon Insider, enjoyed a 30% increase in login rates due to gamification efforts.Gamification strategy firm Gigya oversaw the design and implementation of the gamified elements for Verizon Insider. By adding leaderboards, badges, and social media integration among other features, Verizon has engaged its customers on a closer level….
12 Hours Remain to Vote in the GAwards!
Hello GCo Readers! Only 12 hours remain for you all to vote for your favorite gamification companies! The voting is crazy and is definitely putting a damper on the list.ly servers. If you’ve had problems voting, list.ly is aware of it and is working on fixing the problem. Remember: Voting will end precisely at 3 AM EDT….
Current Standings of the GAwards – 3 Days Remaining to Vote!
Hello GCo Readers! Only 3 days remain for you all to vote for your favorite gamification companies! The competition is still fierce and we all know the power of the internet can sway these votes in any direction. Here’s a look at the current leaders. Best Use of Gamification in Health and Wellness Leader: Active.com Trainer…
10 Days Left to Vote in the GAwards!
Hello GCo Readers! Time is running out to vote for your favorite gamification company for the first annual GAwards! There are only 10 days left before the voting is finished. To inspire some healthy competition, here are the current #1 leaders of each category: Best Use of Gamification in Health and Wellness Leader: Active.com Trainer Ahead of…
Gamification Roundup – April 23, 2012
This week on the gamification roundup, we got quirky news and some successes in the gamification industry. On the quirky side, Domino’s Pizza Hero game is being used as a recruitment tool and an interesting concept of making games more passive called “Telefication” is being discussed. In the gamification industry, Blue Shield healthcare is reporting…
Gamification Roundup – March 5, 2012
This week on the Gamification Roundup we have gamification enabling the opportunity to improve in a variety of ways. Gigya, which was once a widget company, has turned into a integrative social platform solution and now reaches a monthly user base of over 1 Bn. Prescription only iPad games have been developed for improving visual…
Samsung Among the First to Innovate with Badgeville’s Behavior Platform
Last week, Samsung was among the first to announce integration of Badgeville’s new behavior platform in Samsung Nation. Samsung has put their weight behind the rollout. Rather than gamify one marketing campaign or a single product site, the company brought gamification into the forefront and integrated the new features throughout the US corporate site. Leaderboards, badges,…
Pepsi Gamifies “The X-Factor”
Pepsi has teamed up with The X-Factor, Simon Cowell’s new foray into TV singing competitions, to create Pepsi Pulse and Pepsi Sound Off, two gamified social media platforms that allow viewers to compete and communicate while watching the show. There has been some side conversations of the gamification of social TV, but this is the first time…
Weekly Recap: gamification around the web
In gamification this week, we have interesting stories on game mechanics influencing everything; uttering the “G word” at Casual Connect; a new gamified application to help with college applications; and the importance of onboarding in today’s rapidly changing digital envrionment. Also check out today’s Google Doodle in honor of Alexander Calder. I don’t think every…
Weekly Recap: gamification around the web
In this week’s recap, Ikea has great flow, social networking platform Gigya announces game mechanics platform, gamification and games for public health, Keas cofounder Adam Bosworth shares his vision for the future, and the Guardian discusses gamification for the public good. Be sure to read the full stories.