michael wu

The Psychology Behind Intrinsic and Extrinsic Motivation with Michael Wu

The Gamification Revolution is the only live gamification webcast featuring Gabe Zichermann and fellow gamification experts every week. Be sure to catch our next episode tomorrow on Wednesday, October 9 at 1PM ET/1800 GMT, where we will feature  prominent gamification community figure, Yu-Kai Chou.

Remember you can participate in the show if you sign-in and RSVP! Signing in will allow you to receive show reminders, ask questions, and even join Gabe and our guest for a live question.

Last week, Lithium’s Chief Scientist Michael Wu came on the show to discuss the psychology behind engagement and motivation. During the show he mentions the following on the morality of motivating others intrinsically:

“Engaging with people through their intrinsic motivations isn’t good or bad…it’s just the way it is”

What does he mean? Watch the full episode below to get a thorough explanation of the meaning behind intrinsic/extrinsic motivation, how motivation changes over time, and a glimpse into Lithium’s IT security practices:



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The Pitfalls of Gamification

Over the past week, two excellent overviews of gamification have come out that highlight a few of the pitfalls that must be overcome for a successful product or campaign. Michael Wu, PhD is principle scientist of analytics at Lithium. In his most recent post, Michael discusses the inevitable, that players will always try to game a…

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GSummit Slides Released

A week ago, today, we kicked off our second Gamification Summit in New York. The results have been awesome, and for those of you who were unable to attend, we are releasing the slides from the conference and also be sure to check out the live blog for a recap off all of the events….

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