There’s been a bit of back and forth about my best-selling book, Gamification by Design in recent days. After reading the book itself, you can check out the opening review from PhD student Sebastian Deterding here, my measured response here, and his latest (not unexpected reply) here. Now that we’re all caught up, at the…
Last week marked the Gamification Summit in New York. Over two days, nearly 400 brand, startup, non-profit, academic and agency folks gathered in downtown Manhattan to hear extraordinary educators, professors, executives and designers share their expertise about this growing field. As an emblem of our growing industry – one that Gartner group projects will account…
We are fast approaching the second Gamification Summit to be held in New York on September 15-16, but we would like to step back for a moment to highlight some of the speakers that made our first GSummit such a success in San Francisco. Videos from the conference are now available online via FORA.tv with…
This week’s recap has a collection of gamification stories form around the web. If you watch one video on gamification, let it be from the Chief Scientist at Salesforce.com, JP Rangaswami. He has an excellent perspective on gamification of the enterprise. Other articles include a clarification of gamification terms, a further look into the pitfalls…
Kevin Slavin, co-founder of Area/Code (now Zynga New York) and Sebastian Deterding, UX designer, academic and gamification expert, both agree that Saatchi & Satchi S’ new study, “Engagement Unleashed: Gamification for Business, Brands, and Loyalty“, is plain and simply sloppy. “In a world filled with sloppy thinking, this ‘Gamification’ deck… is the sloppiest I’ve seen in…
An inside look at Sebastian Deterding: game designer & UX researcher [SlideDeck id=’1712′ width=’100%’ height=’450px’] You can read more of Sebastian’s thoughts by following him on Twitter: @dingstweets And don’t miss hearing him speak at the Gamification Summit in January!
